August 2020 - The Edge from the National Association of Landscape Professionals

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Month: August 2020

Creating a Top Workplace: Focal Pointe Outdoor Solutions Shares Their Practices

Focal Pointe Outdoor Solutions was recently named one of the Top Workplaces in St. Louis by The St. Louis Post-Dispatch. Focal Pointe is a full-service, high-end commercial and residential landscape company. They have been in business since 1998. They provide land care services to locations, such as Busch Stadium and the Edward Jones world headquarters. […]

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Implementing Personality Tests for Increased Employee Retention

When you are hiring employees, it can be tempting to bring anyone on to your team simply to meet your labor needs but making sure they are good fit culture-wise can help reduce turnover. One way to try to find new hires who are best suited for your company is to employ personality tests. While […]

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Balancing Employee Development and Business Needs with Chris Joyce: Episode 14 of Growing in the Green Industry Podcast

In the 14th episode of the Growing in the Green Industry Podcast, hosts Miles Kuperus III, system architect at Include Software, Neal Glatt, managing partner of GrowTheBench, Brett Lemcke, VP of R.M. Landscape, and Luke Melograno, production coordinator at Mariani Landscape talked to Chris Joyce, president of the Joyce Companies. The Joyce Companies consist of […]

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Let Your Actions Speak: Communicating Sustainability to Customers

It makes sense for sustainability and/or environmental stewardship to be a high priority for lawn and landscape companies but sometimes implementing and messaging this value can be an obstacle. Many companies in various industries declare they are green but not all of them put much action behind it. Mariani Landscape says sustainability is not just […]

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Level Up: Sticking to a Strategic Plan Keeps ASI Landscape Management on Track as They Grow

Our Level Up series shares the strategies that help landscape and lawn care companies get to the next level. Started in 1993, ASI Landscape Management, based in Tampa, Florida, has a current annual revenue of $13 million with an additional $1.5 million generated by Ameri-Tree, Inc., ASIā€™s tree care company. The company currently employs 160 […]

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Takeaways from On Tour with Kingstowne Lawn & Landscape

Kingstowne Lawn & Landscape recently provided a peek under the hood as to how they operate during the virtual On Tour event. To view the whole On Tour video, click here. The company is based in Alexandria, Virginia, and has grown into an $8 million a year company. Krisjan Berzins, his wife and COO, Mayra, […]

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Business Smarts: Making the Most of Your Email Marketing

With email marketing you walk a fine line between connecting with your audience and being just another sender of spam that your clients will ignore. Email is relatively inexpensive compared to direct mail and is more effective at reaching your desired audience compared to social media posts. Your email marketing can be used to upsell […]

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How Coaching Drives Success with Taylor Milliken: Episode 13 of Growing in the Green Industry Podcast

In the 13th episode of the Growing in the Green Industry Podcast, hosts Miles Kuperus III, system architect at Include Software, Neal Glatt, managing partner of GrowTheBench and Luke Melograno, production coordinator at Mariani Landscape talked to Taylor Milliken, owner and president of Milosi Landscape. Based in Hendersonville, Tennessee, Milosi Landscape designs, builds and maintains […]

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NALPā€™s Women in Landscape Network Gains Bayer Sponsorship

Bayer is now the title sponsor of the National Association of Landscape Professionalsā€™ Women in Landscape Network (WILN). ā€œWe are thrilled to have Bayer as the title sponsor of the NALP Women in the Landscape Network,ā€ says Jennifer Myers, senior director of workforce development. ā€œOur focus on attracting, retaining, and supporting women through networking, events, […]

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Faces of the Industry: Angie Bradley

Angie Bradley says that she didnā€™t envision getting into the landscape industry when she was a kid. In fact, sheā€™d always wanted to be a pilot. But growing up on a family farm, she says that landscaping was ā€œin her blood.ā€ Even so, that didnā€™t make it any easier starting out in a male-dominated industry […]

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