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Your time is precious and the last thing you want to do is spend it pursuing potential customers who are not a good fit for your landscape company. Having a lead qualification process can help you manage the volume of requests you receive. It is better for your salespeople and your organization. Rebecca Snow, a […]
Our Level Up series shares the strategies that help landscape and lawn care companies get to the next level. Loren McIrvin grew up in the industry, helping his parents run a small landscape company in the San Francisco Bay area, which built his appreciation for nature. It wasn’t until he turned 18 that he knew […]
Recruiting the next generation of landscape professionals takes dedication. One way to help create a pipeline for future job candidates is by creating a mentorship program. “From my recruiter standpoint, mentorship is a valuable way to get to know talent prior to hiring them,” says Michele Posehn, senior recruiting manager of diversity/early talent initiatives for SiteOne […]
Blades of Green, based in Edgewater, Maryland, consider themselves soil scientists, so naturally, they have a lawn lab for all their testing. Brad Leahy, vice president of Blades of Green, says they started their lawn lab five years ago when the organic movement started in Montgomery County. He says they wanted to start testing to […]
When Lisa Yost Galvin took over Tenleytown Lawn & Landscape, based in Washington, D.C., after her husband, Peter Galvin, passed away in 2021, she had to learn numerous aspects of the business, including marketing, landscaping and finance. An additional challenge was the fact that the majority of her team only spoke Spanish. “I had so […]
In this replay episode of the Growing in the Green Industry Podcast, hosts Miles Kuperus III at Include Software, Brett Lemcke with R.M. Landscape, Luke Melograno at Mariani Landscape and Macey Robinson at LandCare, talk with Beth Berry, vice president of turf and ornamental sales for Advanced Turf Solutions. Berry is a seasoned green industry executive […]
If you are looking for ways for your company to give back to the community, one possible opportunity is Project EverGreen’s program, GreenCare for Troops. Ki Matsko, program director of GreenCare/SnowCare for Troops, answers some of the common questions about this volunteer opportunity and how landscape professionals can get involved. What is GreenCare for Troops? […]