LANDSCAPES 2020 Archives - The Edge from the National Association of Landscape Professionals

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LANDSCAPES 2020

That’s A Wrap! LANDSCAPES 2020 Finishes Final Day Full of Presentations

LANDSCAPES 2020: The Virtual Experience came to a close today, but it was still chocked full of educational sessions for attendees. Some of the sessions offered throughout the day included Change Incentives to Change Behavior and Using Technology to Streamline Sales. Change Incentives to Change Behavior Parke Kallenberg, with ADVANCE Consulting Group, discussed at what […]

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Inside LANDSCAPES 2020 Day Two Sessions

Midway through LANDSCAPES 2020: The Virtual Experience and the sessions are still going strong. Concurrent education sessions were held on topics ranging from leadership & supervision, financial management, sales & marketing, innovation & technology, human resources & training, employee recruitment & retention, and safety. Creating the Forever Subscription Customer Beth Berry with Real Green Systems […]

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LANDSCAPES 2020: The Virtual Experience Is Live

Today marked the first day of LANDSCAPES 2020: The Virtual Experience. While it was certainly a different event than our traditional in-person one, the learning and networking opportunities still abounded. NALP CEO Britt Wood kicked off LANDSCAPES with the opening session. He announced the news of the NALP Annual Meeting dates and locations as well […]

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Why Employees Should Come Before Customers

A common misconception of being an owner or manager is that “you have made it” and it’s all smooth sailing from here on out. However, this is actually when the work has just begun. As a leader in your organization, this is a responsibility, not a privilege, and you must learn to put your employees […]

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Use Online Marketing to Recruit Like a Pro

Looking to leverage online marketing to attract new employees to your lawn care or landscaping business? Kelly Dowell, founder of Keldo Digital, will present on how to “Recruit Like a Pro” during LANDSCAPES 2020: The Virtual Experience. During this session, she will cover how to get more qualified candidates to respond to your job posting, […]

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How to Make the Most Out of Virtual Events

LANDSCAPES 2020: The Virtual Experience is approaching fast. While this event will be different from the in-person version of LANDSCAPES, you can still learn valuable insights for your company. The key is to go into it with the right mindset. Make It a Priority You wouldn’t register to attend an in-person event and then never […]

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How to Effectively Manage Daily Challenges at Work

Every landscape company encounters daily challenges, ranging from tiny workflow hiccups and minor snags to major issues and complete disasters. The question is not how to eliminate these challenges — you can’t – but rather, how to leverage them for your benefit. Phil Harwood, managing partner for GrowTheBench.com, will cover insights and strategies for new […]

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Adopt Sustainable Landscape Practices and Grow Your Business

The decision to adopt more sustainable landscaping practices can be a powerful catalyst for business growth. As the environmental movement continues, consider embracing practices with a reduced environmental impact and become a sustainability leader in your community. Bob Grover, LIC, president of Pacific Landscape Management will present on this topic at LANDSCAPES 2020: The Virtual […]

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Best Practices for Attracting and Managing Talent with Diversity, Equity and Inclusion in Mind

If you’re looking to build and retain your workforce you want to ensure you’re bringing on the top talent. Having a company that supports diversity, equity and inclusion initiatives can help with that goal. Brigitte Orrick, director of recruiting and employee development for The Davey Tree Expert Company will be on a panel discussing this […]

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How to Prepare Your Company For Potential Crisis Scenarios

Some crises are thrust upon us, like a pandemic or tough laws; others are self-inflicted through carelessness, poor planning or just plain bad luck. Regardless of how you get there, it’s possible to come through a crisis with your bottom line and your reputation intact. During his session at LANDSCAPES 2020: The Virtual Experience, Christopher […]

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