Trends and Technology Archives - Page 3 of 11 - The Edge from the National Association of Landscape Professionals

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Trends and Technology

Marketing and Customer Service Trends for 2023

Since the pandemic, customers are more willing to engage with brands over social and messaging channels. It’s also made them impatient and more likely to prioritize convenience over price. Check out some of the rising trends predicted for 2023 when it comes to customer service and marketing. Augment Customer Service with Chatbots According to the […]

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How Massey Services Came Back From a Cybersecurity Attack

The possibility of a cybersecurity attack is probably not one of your number one concerns when you’re running your business. Labor shortages, rising material costs and demanding clients are all pressing matters that keep you occupied. Even if you have a dedicated IT team, this doesn’t automatically eliminate the chance of a cybersecurity attack. Adam […]

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Business Texting Trends for 2023

Texting has been around for over 25 years now, and for many people, it is the preferred form of communication. Naturally, some businesses have started messaging their customers professionally as an organization. If you’ve been considering adding business texting to your communication channels with customers, check out some of the survey results Text Request gathered […]

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Benchmark Your Company with the New 2022 Compensation & Benefits Report

Are you currently evaluating your company’s compensation and benefits package? See how you compare to other companies in the industry with NALP’s 2022 Compensation & Benefits Report, presented in partnership with Aspire, A ServiceTitan Company. This detailed report (based on 2021 data) provides analysis of key compensation and benefits-related statistics for landscape and lawn care […]

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Future-Proofing Your Business with Technology

This information came from a session during the 2022 ELEVATE conference and expo. Don’t miss the 2023 ELEVATE in Dallas on Sept. 10-13. It’s commonly said that in business, you’re either growing or dying. If you want your company to still be around in the next five, 10 or 15 years, you have to consider what an […]

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Sustainability: A Deep Dive on Greywater Irrigation

If you’ve looked into water conservation methods that can be utilized in the landscape, you’ve probably run across the term greywater or greywater irrigation. Greywater is the used water from showers, tubs, bathroom sinks and washing machines. It is not used water from toilets, kitchen sinks or dishwashers. That is known as blackwater. In a […]

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Photo: Jill Odom/NALP

ELEVATE Expo Features Intimate Conversations with Suppliers and Sneak Peek at Future Innovations

The ELEVATE Expo featured 147 exhibitors representing experts and manufacturers of everything from equipment to business software. This expo not only provided attendees the opportunity to connect and learn about these new products but also featured numerous educational sessions. “We definitely have been pleasantly surprised with just the whole conference, the exhibit hall itself,” says […]

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Four Sustainability Practices to Consider Implementing

Many in the industry see themselves as stewards of the environment and work to find ways to be more sustainable businesses. Being more sustainable is a broad concept, but also means there are multiple opportunities to take advantage of. “I think trying to become more sustainable can be discouraging for some businesses — more specifically, […]

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Emerging Technologies in the Green Industry

There are numerous new technologies that can help your landscape business operate more efficiently and deliver even more value to customers. Michael Mayberry, chief technology officer for Level Green Landscaping in Upper Marlboro, Maryland, will cover how to put these new technologies to work in his session “Emerging Technologies in the Green Industry” at ELEVATE […]

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Report: The 2022 Plant Shortage

GoMaterials, a landscaper material procurement marketplace, recently released a report on the severity of plant shortages across the country, as well as the price increases of plant material in demand. Factors driving the plant shortage in 2022 include plastic containers being in short supply, fertilizer costs being up by 100 percent and wholesale nurseries being […]

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