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As the landscape industry embraces more technology, including AI, automation and robotics to help with productivity, it is also impacting how companies recruit and who they are attracting to their organizations. AI as an Efficiency Force Multiplier As AI shakes up the workforce in other industries, one question is whether it will do the same […]
This information came from a session during the 2025Ā ELEVATEĀ conference and expo. Donāt miss ELEVATE in Tampa, Florida, on Nov. 8-11, 2026. If you count on word of mouth for new business, you cannot overlook social media as part of your marketing strategy. Many potential clients are scrolling, searching and deciding through social media who they […]
Guest post by Bradley Berkman, associate product manager at Milwaukee Tool As battery-powered equipment becomes more prevalent in professional landscaping, trailer design is emerging as a critical factor in operational efficiency and long-term success. The shift away from gas-powered tools is driven by growing regulations, fuel costs, and the ongoing innovation of battery technology. However, […]
For many in the landscape industry, finding skilled labor remains one of the primary business challenges they face. However, there have been improvements in recruiting efforts as owners have found that a mindset shift is the first step to remedying the situation. āThe last few years, we’ve been focused a lot more on what we […]
Guest post by Wesley Thomas, group product manager at Milwaukee Tool Landscape professionals can be exposed to extreme environments, from heat and sun to cold rain and harsh winters. These conditions affect more than just comfort; they influence safety, concentration, and overall job performance. Prolonged exposure to high heat can lead to heat stroke, exhaustion, […]
Exhibitors at the 2025 ELEVATE Expo, presented by NALP and powered by Cat, came with dedicated solutions that allow landscape professionals to be both more productive and profitable in their business through new equipment and software. Productivity Boosters Kress featured several new innovations designed to increase landscape professionalsā productivity through battery technology and automation. āEach of […]
As technology continues to be integrated more frequently into customer interactions with brands, the expectation of it to be present in the landscape industry is also on the rise. If you are striving to convey that your business is on the cutting edge, one simple addition that can help modernize your customer service is a […]
The ELEVATE Expo show floor is where you want to be if youāre looking for the latest innovations and tools to help your business do more with less. āWhatever size the company is that attends ELEVATE, there’s an opportunity to understand what future product enhancements, whether it’s autonomy or digital, can benefit a company,ā says […]
If youāve noticed a steep drop in your web traffic since the addition of AI tools, you may be wondering if SEO is no longer relevant. Chad Diller, CEO of Landscape Leadership, argues that search is still the backbone of online discovery. āAI is not killing SEO,ā Diller says. āThere’s been a lot of over-sensationalized clickbait […]
If youāve been experiencing fewer leads or a longer sales process following the COVID boom, youāre not alone. One way to speed up your sales process is to tap into ChatGPT. āA lot of sales is meeting with people, asking them questions, organizing what they tell you, and then formulating a proposal,ā says Jack Jostes, […]
