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If you asked Tabitha Coker, director of sales and marketing for King Green, to define marketing, she’ll admit the term is broad and used too inconsistently for a simple definition. Coker has been with King Green since 2001, and over the years, their marketing efforts have expanded and evolved significantly. She says she realized […]
As I am writing this article, we are witnessing a heat wave impacting much of the U.S. and this brings about a significant impact on cool-season grasses, as this weather pattern impacts turfgrass growth and overall appearance. On the other hand, warm-season grasses thrive in the summer months; however, the hot and humid weather conditions […]
Sponsored Content Fall armyworms are stout-bodied, hairless, striped caterpillars that feed on grass foliage in turf and crops. While Fall armyworms are more often associated with agricultural crops but they can be quite damaging to turfgrasses as well. Host grass species include Poa spp., bermudagrass, ryegrass, fescue, bluegrass, and Johnson grass. Lawn care operators are […]
Our Level Up series shares the strategies that help landscape and lawn care companies get to the next level. New Castle Lawn & Landscape, based in Birdsboro, Pennsylvania, has undergone some serious ups and downs over the years, but they have weathered the storms and come out stronger now. Founded in 1994 by Bryan Weise […]
You may not know this about me, but I grew up on a golf course. My dad was a superintendent for over 60 years and in that time, he saw incredible progress in his profession from the pesticides that he used (DDT, aldrin, chlordane – all the old-fashioned stuff) to the equipment used to maintain the course. The first course that he worked […]
Our Level Up series shares the strategies that help landscape and lawn care companies get to the next level. Josh Wise knew he’d be an entrepreneur from the time he could talk. He was always selling something to somebody. He started out mowing lawns when he was 14, with his father driving him around on […]
This late in the summer season if you’ve got lawn care clients complaining about weeds, you’re often dealing with mature versions that are more challenging to banish from the yard. While they may take a little more effort to get rid of, not all hope is lost when it comes to managing mature weeds. Below […]
Route density is a key to becoming more profitable as a lawn care company, but there are some practices that might not be worth the effort. Below are some methods that other companies have opted not to use when it comes to increasing their route density for their business. Door-to-Door Sales Often thought of something […]
The summer months bring about environmental conditions that challenge the development, growth, and health of cool-season grasses. Conversely, warm-season grasses thrive in the summer months. However, the hot and humid weather conditions promote pathogens that could impede turfgrass health, if not managed properly. The most common impact of the summer conditions is the appearance of discolored, […]
Say you’ve decided you want to add lawn care services to your business and that going the franchise route is what meets your needs the best. What next? Now it is time to choose which lawn care franchise you want to work with. There are a number of different options out there and there is […]