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From one Landscape Industry Certified professional to another, letās make a New Yearās resolution to step up our promotions and make sure our customers, peers, friends, and family know that weāre certified and proud! After all, certification can make you and your company more attractive and more in demand. Youāll stand out, but not if […]
As PLANET president, I am directed by by-laws and policies to facilitate and coordinate ongoing PLANET Board of Directors processes and functions. I am also charged with the responsibility to ensure a successful annual agenda for board activities and for the overall association. Ā Most incoming presidents (I’m no exception) have strong feelings about certain […]
The Green Industry Conference (GIC) is PLANET‘s largest event of the year. But, what makes it a must-attend event? Is it the educational sessions; the show floor and hands-on, outdoor demonstration area; the networking opportunities; or all of the above? Each is important in its own right, but nothing beats that one-on-one, face-to-face time with […]
Ā Ā Spiegelberg Landscape Design won a Grand Award from PLANETāS Environmental Improvement Awards Program in 2005. Itās the award that keeps on rewarding.Ā As I meet with new clients and show them my portfolio, this project that received a Grand is first in the presentation. This does two things:Ā it allows me to sell […]
Last year I wrote a blog āBack-story on Certification Rebrandingā to herald the debut of PLANET certificationās new name. Hard to believe weāre in our second year of major rebranding from an alphabet soup of acronyms to a single, marketable banner Landscape Industry Certified. This new brand name did not happen overnight. After many discussions […]
Only yesterday the opening ceremonies began and already it seems like we have been here forever⦠or for just the blink of an eye!Ā I should have taken notes because by now I canāt remember all of the things I learned. Judith Guido was a super informative Keynote Speaker.Ā Practical ideas about personal branding were […]
The uniqueness of PLANET’s Student Career Days (SCD)Ā does not escape me.Ā There is nowhere else I know that students have the chance to test their skills in realistic industry situations with the full support of potential employers and current educational mentors.Ā Sort of a crash course internship while still in the comfortable cocoon of a supportive family.Ā […]
PLANET’sĀ recent Executive Forum and Leadership Meeting at The Ritz Carlton in Amelia Island, Florida, held February 17ā20, opened with leadership meetings and the installation of PLANETās 2011ā2012 board of directors, which go into effect beginning May 1, 2011. This yearās Forum focused on Technology and Innovation. The keynote address featured Carmine Gallo, journalist and author […]
For the last three years, landscape professionals have been in survival mode, cutting out every excess cost, becoming more efficient, and literally dissecting every aspect of their operations in order to remain viable. It’s been a battle, but companies are better for it, today. Something was missing, though, while we were in the trenches. We […]