Jill Odom, Author at The Edge from the National Association of Landscape Professionals - Page 157 of 191

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Author: Jill Odom

Jill Odom is the senior content manager for the National Association of Landscape Professionals.

Learn About Ruppert Landscape’s Core Strengths During the NALP Field Trip

Want to know what makes Ruppert Landscape tick? Don’t miss the opportunity to go behind the scenes in person at Ruppert’s headquarters in Laytonsville, Maryland, on Sept. 1-2 for the fifth annual NALP Field Trip. Hosts Marty Grunder, president and CEO of Grunder Landscaping, and Frank Mariani, CEO of Mariani Landscape, will lead the tour […]

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working-mowing-lawn

Technically Speaking: Extending Your Mower’s Lifespan

During the peak of the mowing season, the last thing you want to experience is downtime. By following a number of best practices, you can mitigate downtime and extend your mower’s lifespan. When it comes down to it, the main principle is if you take good care of your equipment it will last you much […]

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weedman-talking-with-customer

Setting Up Your Lawn Care Franchise for Success

Say you’ve decided you want to add lawn care services to your business and that going the franchise route is what meets your needs the best. What next? Now it is time to choose which lawn care franchise you want to work with. There are a number of different options out there and there is […]

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Landscapes of the Month: Restoring a Garden to Its Full Potential

A client in Bethesda, Maryland, wanted a flourishing, lush, manicured garden. After two years of dissatisfaction, she reached out to Planted Earth Landscaping, based in Westminster, Maryland, to evaluate and restore the garden. Planted Earth took on this project in 2018. ā€œWe have a proven track record with the property manager and the landscape architect,ā€ […]

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social-media-brands

How I Do It: Building A Social Media Brand

Social media is ubiquitous at this point and there are always new platforms rising and falling. You might think it’s not worth investing your time in your social media brand with things constantly changing. Or you might have tried social media branding on some platforms like Facebook but haven’t had the time to make a […]

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planting-flowers

Schools Beautify Campuses With Landscaping Team Projects

Although this year’s National Collegiate Landscape Competition (NCLC) was held virtually, students still had the opportunity to gather and get their hands dirty by participating in an optional team project. Schools could select a physical community or campus landscape project to work on and Brigham Young University – Idaho, Michigan State University and Eastern Kentucky […]

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Marketing Your Unique Brand with Lara Omick: Season 2, Episode 6 of Growing in the Green Industry Podcast

In season 2, episode 6 of the Growing in the Green Industry Podcast, hosts Miles Kuperus III, system architect at Include Software, and Neal Glatt, managing partner of GrowTheBench, talk with Lara Omick from Conserva Irrigation. Omick oversees brand marketing for Conserva Irrigation. Conserva is the nation’s largest irrigation franchise founded on the principle of […]

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Business Smarts: The Importance of Tying Org Structures to ROI

When you think of a company org chart, you probably picture a bubble chart that lists out who answers to who within your lawn or landscaping business and what they do. However, an organizational structure can be so much more than just who does what within a company. Danny Kerr, co-founder of Breakthrough Academy, says […]

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Level Up: Rice’s Landscapes Redefined Grows and Changes Over 80 Years of Business

Our Level Up series shares the strategies that help landscape and lawn care companies get to the next level. Bryan Rice, president of Rice’s Landscapes Redefined, grew up knowing he wanted to be part of the family business. The company had been founded in 1941 by his grandfather J.D. Rice. Bryan Rice was around 14 […]

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spring-green-franchise

Diversifying Your Business with a Lawn Care Franchise

Lawn care as a service has been thriving over the years, and demand has only picked up as people are reinvesting in their backyards and spending more time at home. Even in times of economic downturn, the lawn care segment does well. ā€œWe are a low-ticket item that helps homeowners protect their biggest asset,ā€ says […]

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