Engagement Archives - The Edge from the National Association of Landscape Professionals

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Engagement

Business Smarts: Engaging with Customers During Winter Months

While landscaping is a seasonal business in most parts of the country, this doesn’t mean you shouldn’t still be engaging with your customers during the slower months. Although you probably have a set of loyal customers who you can always count on for their business, some of your newer customers may not remember to hire […]

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How to Score at GIE/GIC Using Social Media

Trade shows and conferences are time-honored business events that are presently experiencing significant challenges.  In this tight economy, attendance at many events is down, and some are questioning whether we should reinvent the format, or even if we should have them at all. The forces of social media are shining a light on how adults […]

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