RISE Survey: 95% of Consumers Value Well-Maintained Yards - The Edge from the National Association of Landscape Professionals

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RISE Survey: 95% of Consumers Value Well-Maintained Yards

Photo: NALP

April is National Lawn Care Month, and a recent survey, conducted by Responsible Industry for a Sound Environment (RISE) in collaboration with the National Association of Landscape Professionals, found majority of respondents value their yards and keeping them well-maintained.

The survey respondents were 1,004 U.S. adults, 18+, who live in a home or residence with a yard or outdoor green space.  

According to the participants, 69% value their well-maintained lawns as a place to relax, unwind and entertain. Another 37% value their yards as a place for children to play and be outdoors.

When asked how important it is for their yard to appear well-maintained, 95% said it is important. Having well-maintained local green spaces in their community was also valued, as 97% of respondents said this is important to them.

Despite recent media attacks on the environmental value of lawns, 89% of participants agreed with the statement that lawns and natural turfgrass have a positive impact on the environment.

While 92% agreed that well-maintained and properly fertilized lawns filter rainwater, absorb nutrients and hold soil in place, preventing runoff, less than 30% of respondents knew that an average-sized lawn can capture as much as 300 pounds of carbon per year and that 2,500 square feet of natural grass lawn can produce enough oxygen for a family of four to breathe.

You can share other facts and benefits about well-maintained lawns with your clients by accessing the National Lawn Care Month toolkit.

The majority of respondents (71%) believe landscape and lawn care professionals are well-equipped with the knowledge and experience to properly apply pesticides and fertilizers. In the past year, 48% of respondents used pesticides or paid a professional to use them around their homes.

Jill Odom

Jill Odom is the senior content manager for NALP.