We are….The National Association of Landscape Professionals! In April, the Professional Landcare Network (PLANET) will become the National Association of Landscape Professionals. At our leadership conference, Great Escape, we showed this short video clip to announce our new name and brand. We got help from a few members who read our new brand promise and helped us announce the new name.
After a year of research and input from our members, we are happy to share our new name and brand with you. We believe that this new name will help raise the visibility of our industry and set apart the professionals who are committed to using the best practices to create healthy landscapes.
It is time to be vocal in letting the world know that our industry plays a vital role in people’s lives.
Our new branding is more than just a new name and logo. We are reaffirming that we are focused on our member’s needs; providing the best education in the industry, advocating for the industry, and raising the standards and promoting professionalism.