Having a positive company culture can sometimes be thrown around with other business buzzwords, such as synergy, but you shouldn’t write off the importance of company culture.
A positive company culture can attract new employees and foster loyalty with your existing ones. It can result in higher levels of productivity as your employees are more motivated and it creates a less stressful environment.
Below are some of the steps you should take to foster a positive company culture.
Thank and Recognize Staff
Your staff is the backbone of the company and you can never underestimate the value of taking the time to thank them for a job well done. Expressing gratitude toward your employees can help people feel acknowledged and valued. While as the leader you should be definitely setting the example here, consider creating a program that allows co-workers to share their appreciation for one another as well.
Provide Purpose
Majority of employees want to know that their work has meaning and purpose to it so take the time to determine what your core values are and communicate these. Give staff specific examples of how their roles positively impact the company and their clients. Being clear on what goals you are trying to achieve as a company will not only help guide performance but encourage collaboration between team members.
Encourage Connections
If one of your values is teamwork, take the time to provide team building activities for your staff. This could be anything from company cookouts to a trip to a local sporting event. A strong culture cannot grow if your employees barely know each other and do not interact with each other often. Offering opportunities for them to bond such as weekly team meals or something else that fits your business can go a long way.
Be Consistent
Being consistent means if you decide to have a monthly food truck luncheon, don’t have only when you happen to remember to book the vendors. Making a conscious effort to follow through with your promises will be noticed by your employees. Consistency also refers to treating everyone fairly. Favoritism or letting certain workers get away with poor practices such as being late or skipping meetings can easily breed resentment among your staff.
Constant Communication
A positive company culture calls for open communication from the leader to the team members. Being transparent about matters can help encourage trust. Employees should also feel their feedback is welcomed. Sometimes having an open-door policy can be intimidating to certain workers so try to offer multiple methods for them to be able to share their thoughts, such as an employee survey. Listen to what they have to say and make an effort to remedy the pain points they’re bringing up.
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