Tag Archives: market hardware

3 Strategies to Promote Seasonal Offerings

Author, Alain Parcan, Director of Marketing for Market Hardware, and NALP consultant, contributed this article.  Seasons change. And so should your marketing messages. But, when it comes to highlighting new services or seasonal offerings to your online audience, your message should … Continue reading

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3 Reasons Why Your Business Needs an Email Newsletter

Author Alain Parcan, NALP consultant member, and Director of Marketing for Market Hardware, Inc., shares his reasons why you should be sending out an email newsletter. Since its introduction, email has evolved from an efficient form of online communication to … Continue reading

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Pay Per Click vs. SEO, Why Your Business Needs the Right Balance of Each

Author, Alain Parcan, director of marketing for Market Hardware, Inc., and NALP consultant, contributed this article.  One of the most common questions we get while speaking at industry tradeshows or providing educational Webinars is, “which strategy is right for me?” … Continue reading

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3 Reasons Why Blogging is Important to Your Web Marketing

By Alain Parcan, Market Hardware, Inc.  Get more marketing tips at Brian Kraff’s Market Hardware’s Web Marketing Virtual Conference, on Thursday, November 3, 10:30 am – 3:00 pm. Image is everything on the Internet. And integrating a blog into your website is … Continue reading

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Win More Customers from the Most Profitable Zip Codes

By Alain Parcan, Market Hardware, Inc.  Get more marketing tips at Market Hardware’s session at LANDSCAPES 2016, Web Marketing in 2017: Four Keys to Unlocking Maximum Profitability, on Thursday, October 20.  Web Marketing experts have frequently debated the risks and benefits of … Continue reading

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