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When it comes to hiring lawn care and landscape professionals, job boards are one of the important ways companies are searching for qualified applicants. While there are many boards that showcase a variety of professions, we also have an industry-specific board available through NALP. Launched just under three years ago, the board has seen steady […]
The Virginia Turfgrass Council, NALP state association partners, are big users of NALP’s Industry Growth Initiative-funded Workforce Development tools. Their favorite? “The ABCs of Healthy Lawns & Landscapes” coloring book. In fact, Virginia Turfgrass Council members Wes and Paula Bray recently delivered these coloring books and packs of crayons to the Children’s Hospital of the […]
The Landscape Management Apprenticeship Program debuted in February 2019. Now, one year later, industry companies are using the program and realizing success. What’s working for attracting apprentices? How are they managing the program within their companies? What lessons can they pass along? Two companies who have used the program–L.G. Scott and Eichenlaub Inc.–will be presenting […]
Mason Shaffer says his story of making his way into the landscape industry is much like many others. He had parents who gave him the “freedom to play outside.” And even as a child, that meant playing with dirt, rocks and plants to “change the environment.” Though in college he started out in engineering, Shaffer […]
Most lawn and landscape professionals agree that building customer relationships is crucial to recruiting and retaining clients. While it’s common for business owners to focus their resources on gaining new business, building strong relationships with existing clients is important. It can set you up for repeat business. And happy clients also refer your services to […]
With 43 years in the industry, Ken Taylor, CLP, sales manager, corporate business division, John Deere, has seen the industry evolve in some very exciting ways. Though he got his start with Outboard Marine Corporation—a multi-billion-dollar Fortune 500 company that manufactured boat motors—Taylor says his future was actually on land and not “on water” as […]
Check out the latest news from NALP members. Latest News from NALP Members: NALP Member Southern Landscape Group Promotes Callan Dudley to General Manager Southern Landscape Group Inc., Central Virginia’s provider of landscape, hardscape and construction services, announced the promotion of Callan Dudley to general manager. Due to continual growth in their business, this senior […]
What makes your business successful? Ask any leader or business owner this question and they will tell you, in a word: people. Good people fuel your business success. And in the service industry, people are everything because your offering is high-quality only if the individuals delivering what you promise are trained, skilled and adhere to […]
In this era of labor shortages within the lawn and landscape industry, many companies are looking to connect with students before they make their career choices. Traditionally, that has meant working with local colleges. But LandCare has found that connecting with high schools may be even more impactful. After all, there are many students who […]
Do you ever wonder how successful you are at reaching new landscape customers? In this competitive industry, you know that converting prospects to leads is vital to your success. But are you still focusing most of your marketing efforts on talking about how great your company is? Then you probably aren’t making nearly as many […]