Author Archives: Norman Goldenberg

The people of PLANET

  There’s an old saying in business: You’re only as successful as the people you surround yourself with. I believe this implicitly from my experience in the corporate world, working with other trade groups, and certainly, most recently, serving as … Continue reading

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Don’t miss this unbelievable event

Mark these dates on your calendar, Feb. 21–23. That’s when PLANET members and their families will gather in Las Vegas to attend the second annual Green Industry Great Escape (GIGE). In two short years, what used to be known as … Continue reading

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Looking back, looking forward

As 2012 comes to a close, most green industry professionals would say, “It hasn’t been a bad year, but it hasn’t been a great one, either.” Still, the industry is picking up, albeit slowly in some markets, and 2013 promises … Continue reading

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Expanding membership by expanding partnerships

Expanding membership to state groups is something other national associations have done successfully. Continue reading

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Happy 4th!

As we celebrate our national holiday, I wanted to take this opportunity to share some thoughts with you all – my green industry colleagues and associates.   Over 200 years ago a group of dedicated men and women volunteered to … Continue reading

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When you live the industry

I have spent 50 plus years in this profession, so it’s safe to say this is the only work I’ve ever done. As senior vice president of Government Affairs and Industry Relations for TruGreen, I’m still very involved with the … Continue reading

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